Personalization: Written For You

We write one article for everyone. However, in real life, would you tell a story to a close friend, an office colleague, and a child in the same way? Today, personalization is labeled “For You.” In the future, it will be “Written For You.”

Here’s how:

• Just as Google Sheets stores formatting separately from information, editorial teams will have to Separate information from formats.
• Let LLMs (Large Language Models) rewrite them for each user.